Wills & Probate
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Campaign Director at Will Aid
Peter de Vena Franks joined Will Aid in 2015 and has led the campaign since then. It was in his prior role at ActionAid, one of Will Aid’s partner charities, that he saw the fantastic efforts Will Aid made in raising vital funds for charity. One of the most inspiring things about Will Aid for him was seeing how an industry came together, to support a cause.
To this day, it’s the commitment of solicitors taking part in Will Aid each year, writing thousands of wills, which makes the campaign so special to Peter – many have even taken part since the early 90’s!
Peter takes great pride in the impact the campaign makes to its partner charities, as he recognises the life-changing work they do in the UK and around the world. Not only that, but he sees it as a great opportunity for people to ensure their wishes are met when they pass away and have the peace of mind this brings.

Peter de Vena Franks’s profile brings together professional experience, specialist subjects and published Chronicle Law contributions.
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Cohabiting couples in the UK face risks due to misconceptions about inheritance laws. Research shows 68% of couples don’t realize that without a Will, they have no automatic right to inherit their partner’s estate, even after years together or with children. Peter de Vena Franks discusses how solicitors can address this by joining the Will Aid campaign, which runs in November.
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Don’t miss out on Will Aid 2024! In this article Peter De Vena Franks invites you to sign up for this year’s campaign. Will Aid is a fantastic opportunity for law firms to attract new clients, enhance their reputation, and support some of the UK’s most-loved charities. Last year’s campaign raised over £770,000, and with demand already building for this November, now is the perfect time to sign up. By waiving fees for Will writing in exchange for client donations to Will Aid, your firm can make a difference while growing your business.
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Solicitors now have the chance to help the staggering 67% of UK adults who either don’t have a Will or have one that’s out-of-date, by taking part in this year’s Will Aid campaign. A poll by the Will-writing charity, which surveyed more than 2,000 people across the country, found 56% haven’t made a Will, and […]
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The annual Will Aid campaign unites solicitors and UK charities, raising over £24 million since 1988. This initiative benefits charities and offers participating solicitors advantages like flexibility, long-term client relationships, expanded reach and additional service opportunities. It also helps firms meet corporate social responsibility goals.
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Participating in the Will Aid campaign offers a unique opportunity for solicitors to grow their client base while supporting UK charities. By waiving your fee for writing basic Wills and encouraging voluntary donations, you can enhance your firm’s profile and contribute to important causes. With comprehensive PR support from the Will Aid team, including press releases, local media coverage, and social media tools, you’ll maximise your campaign impact.
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Joining Will Aid offers numerous benefits for law firms beyond community support. This initiative not only raised over £770,000 last year but also helps law firms attract new clients, boost staff morale and enhance their local reputation.
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