Discover the importance of a strategic social media presence for law firms. Learn how to target your audience, optimise content for platforms like LinkedIn, Facebook, Instagram, and X (formerly known as Twitter), and manage your accounts efficiently for maximum engagement and credibility.
With higher conversion rates than email or social media leads, learn how to leverage technology and professional networks to boost your business.
Giulio Pezzulli, Chief Technical Officer at Voltaire Labs, provides an in-depth look at the common mistakes law firms make on their websites and offers practical solutions for improvement.
Explore the power of integrated marketing campaigns for legal firms. Discover how coordinated efforts across various channels boost brand trust, target specific segments, and measure impact efficiently. Unlock the potential to resonate with your audience emotionally while saving costs.
Expertise, accreditations and awards all contribute towards a law firm’s success. But it could all be for nothing if your communication strategy isn’t up to scratch. After all, what use is an award when nobody knows about it?
A lot has changed since 1986, when the Law Society of England and Wales first allowed solicitors to advertise and promote their services. Nowadays, many marketing options are available to legal services providers and are widely used within the regulatory rules and guidelines designed to preserve the reputation and integrity of the profession. Mike Johnstone, […]
At TOMD, we’ve spent years developing bespoke websites for legal and professional services firms that reflect their brand, expertise and values. This means that we understand just how vital it is to tailor your website in a way that speaks directly to your target audience(s). Everything from design and content to imagery and navigation have […]
The legal profession is more competitive than ever before – with constant pressure for law firms to stand out from the crowd and on top of their game. Thousands of lawyers are competing for the same work in a crowded market where clients have unlimited access to hundreds of firms at the click of mouse. […]
Accesspoint are well-known in the legal sector for their Legal IT Solutions, but their services extend way beyond that and into the world of creativity.
As law firms strive to enhance their productivity, streamline operations, and make data-driven decisions, they are turning to innovative solutions.
We’re Accesspoint: the legal technology specialists, providing innovative products, services and IT advice for law firms. Our clients come to us for our expertise and innovation, then stay with us because we’re a can-do company with the personal touch.
Until recently, if you were using P4W and wanted your firm to implement the NetDocuments solution, it meant the introduction of an application that was stand-alone and outside the controlled environment for document production that you’ve worked so hard to establish.
Now Accesspoint have created a seamless workflow between P4W and the NetDocuments platform to provide a ‘single version of the truth’.
Mozaique is Accesspoint’s multi-faceted solution helping your firm bring together disparate applications and processes into one, intuitive portal accessible by your staff and clients. Customisable to suit your current requirements and adaptable to provide a future-proofed interface, Mozaique is a focused solution addressing the numerous challenges being posed by the use of multiple applications within a typical law firm.
A digital presence is essential for law firms, as 83% of B2B purchasing decisions are made before clients engage with a firm, and potential clients will form an opinion about a firm’s website within 0.05 seconds. A clear, easy-to-navigate website that showcases a firm’s values and expertise can attract new enquiries from the right type of clients. Thought leadership articles, social media posts, and emails can also build a firm’s authority and grow their business.
The legal market is a highly competitive environment. Everyone in our beloved sector can witness it and the heat is constantly dialling up. A recent LexisNexis business development survey indicated that competition for new clients is the greatest concern that solicitors have. One of the most, if not the fiercest, competitive battlefields is Google.
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